Let's create a work routine your brain, body, and genius actually love.

It's not that you aren't doing enough. Your brain just can't take anymore.

Ida Holse, MSc, engineer and corporate entrepreneurship scientist, cracked the code when she healed burnout and wrote her top-graded master's thesis in just 20 hours a week.

She turned that system into the Flow Framework - a practical, science-based method that helps brilliant, neurodivergent, and burned-out minds do their job in a way their nervous system actually loves.

Now she's on a mission to get 1,000,000 people into flow and build a world where we can create our best work, while feeling our best too.

She has already taught graduates, professionals, entrepreneurs, and university students her flow framework through workshops, flow coaching, and her TikTok viral signature "Flow Recipe" guide.

I'M READY TO GET INTO FLOW

You’re exhausted because your brain doesn’t fit the system

If this sounds familiar, you're in the right place:

💭 You sit down to work and feel overwhelmed before you begin.
💭 You’re constantly switching between tabs, ideas, and to-dos.
💭 You love your work… but it just feels so exhausting.
💭 You’ve tried planners, systems, and productivity hacks - but you still feel exhausted.
💭 You fear burning out (again) if something doesn’t change soon.

Flow is our effortless way out of burnout

Flow is a mental state where you are so immersed in whatever you are doing, that you forget time and space.

It's here work happens without pressure, force, or losing our authenticity. You don’t need more willpower or discipline to "push through".
Research shows we are literally more productive, creative, and learn faster in flow. And the best part? We can actually prevent depression, anxiety, and stress when we are in flow.
Imagine improving your mental health while working. Incredible right?
It's definitely possible. Ida made it so simple.

ALRIGHT GET ME INTO FLOW

The right kind of support for the way your brain works

The Flow Recipe

A simple step-by-step guide for curious minds who want to get into deep focus and the flow state with their work.
I want an easy start to flow


Flow for Burned-Out Brains

A digital flow starter pack for burned-out minds who redesign their work routine, the way they work, and have daily flow GPT guidance, so their brain can finally relax and have fun.
I want to redesign my work routine without burnout


Flow Coaching

A 12-week personal immersive deep dive and flow unblock for ambitious minds who want to reinvent their work life, because they no longer want to sacrifice their health, happiness, and relationships.
I want to reinvent my work life

People in flow say

  • "Even though I am working in flow, it feels like I have more energy after working than before, which is pretty crazy."
    - Simon, Psychologist

  • "Flow gives me peace, focus, and high-quality work. Everything I’m writing in flow is of significantly higher quality."

    - Michele, Entrepreneur

  • "Flow made all the difference writing my thesis and now being efficient at my full-time job. It shifted my mindset towards being present and purposeful, not just professionally but also socially."

    - Andreas, Graduate